Beyond the Pitch: Body Image, Dreams, and Female Empowerment

Beyond the Pitch: Body Image, Dreams, and Female Empowerment

In series 2 of podcast Skin and Within,  I had the privilege of sitting down with Laura Montgomery, co-founder and Chief Executive of Glasgow City Football Club. Laura is a true trailblazer, not just for women’s football but for the next generation of girls striving to break barriers. From the inception of Glasgow City to tackling body image challenges, Laura’s story is one of resilience, vision, and passion.


From Challenges to Champions

Laura’s journey began with a frustration shared by many female athletes in the late 90s. From playing in oversized men’s hand-me-down kits to dealing with cancelled games prioritising men’s fixtures, Laura and her teammate Cas Donnelly recognised the systemic inequalities in women’s football.

Rather than accept the status quo, they decided to start their own team. Glasgow City was born in 1998 with a bold vision: better facilities, greater recognition, and a commitment to professionalism. Their grand plans—even at a time when they were paying to play—set the foundation for the incredible success the club has achieved today.

With 16 Scottish Premier League titles, including a record-breaking 14 in a row, Glasgow City is now a dominant force in women’s football. From reaching the UEFA Women’s Champions League quarterfinals twice to becoming the first Scottish women’s team featured in FIFA video games, the club’s achievements are a testament to Laura’s determination to demand better and deliver excellence.


Tackling Body Image Challenges in Sport

While Glasgow City’s accolades are impressive, Laura’s advocacy extends beyond the pitch. One of the most pressing issues she’s passionate about is tackling the damaging effects of body image pressures on young athletes.

“In my TED Talk 10 years ago, I said I wanted every female athlete to inspire a generation of girls to fulfil their dreams,” Laura shared. But she acknowledged the uphill battle against societal pressures, particularly the impact of social media and the media’s portrayal of women.

Laura recounted how a talented young rugby player she knew avoided swimming lessons due to fears of being photographed and shamed. Sadly, this experience is not unique. Many girls drop out of sport during puberty due to self-consciousness and judgment, a trend Laura is determined to reverse.


Supporting Resilience and Positive Body Image

At Glasgow City, they take proactive steps to address these challenges. From nutritional education to sports psychology sessions, the club focuses on both the physical and mental well-being of its players.

“We teach resilience and encourage players to be their authentic selves,” Laura explained. For the senior team, this includes managing negative comments on social media and building mental toughness. For younger players, the focus is on cultivating a healthy relationship with sport and self-image.

Laura is proud of their academy, which supports 250 young girls, offering opportunities she and her peers didn’t have growing up. By fostering an environment of encouragement and inclusion, Glasgow City ensures its players grow into confident athletes and individuals.


The Rising Pressure on Boys

While girls often face greater scrutiny, Laura noted that body image issues are increasingly affecting boys too. Teenage boys are now under pressure to achieve a certain physique, with many focusing on weight training for aesthetics rather than overall health. The surge in protein bar consumption and gym culture amongst young males is a reflection of the societal emphasis on appearance over fitness.

Laura’s observations highlight the need for a broader cultural shift—one that values health, strength, and authenticity over superficial ideals.


Inspiring the Next Generation

Laura’s leadership and vision have transformed Glasgow City into more than just a football club—it’s a beacon of hope and opportunity for young athletes. Her story reminds us that change is possible when you’re willing to challenge the norm and demand better.

As Laura said, “We’ve come a long way, but we’re still miles away from utopia.” Her commitment to improving representation, promoting resilience, and inspiring young girls to dream big serves as a powerful call to action.

Let’s continue to celebrate and support those who push boundaries and create positive change. Here’s to brighter futures and bolder dreams.


Stay tuned for more inspiring conversations on Skin and Within. For more on Glasgow City Football Club and their incredible journey, visit their website or follow them on social media.